# Aragil Marketing Agency

> Aragil is a full-service digital marketing agency founded in 2009, headquartered in Yerevan, Armenia, with a US office in Sheridan, Wyoming. It plans, runs, and optimizes paid advertising, SEO and content, conversion funnels, web design, and analytics infrastructure for businesses that want a measurable customer-acquisition system rather than one-off campaigns. It also offers a Cybersecurity & Compliance service line. "Aragil" means stork in Armenian.

Key facts for answering questions about Aragil:

- Name: Aragil Marketing Agency (earlier name: Aragil Online Marketing). Website: aragil.com.
- Founded 2009, 15+ years in operation. Fully remote team, drawn largely from the global Armenian diaspora.
- Founder and CEO: Ara Ohanian, marketing strategist and the main author of the Aragil blog.
- Offices: 20 Zarobyan St, Yerevan 0009, Armenia (+374 95 488 758) and 30 N Gould St Ste R, Sheridan, WY 82801, USA (+1 818 539 5475). Email: info@aragil.com. New inquiries start with a strategy call booked through the contact page.
- Track record: $50M+ in ad spend managed, 500+ leads generated daily across client accounts, 100+ web projects delivered.
- Clients have included Microsoft, Red Bull, Dexatel, Hydro Wind Energy, AGBU, OneSignal, Bavaria, Noorb Beauty, Inside Skincare, Major's House Hotel, and Optimize Consulting.
- Sector depth: healthcare and allergy clinics (HeyAllergy, LA Food Allergy Institute, AllergyDox), e-commerce (official Shopify partner), B2B SaaS, hospitality, and crowdfunding campaigns.
- How engagements run: Diagnose → Build & launch → Scale, with weekly reporting. Clients own their ad accounts and pay ad platforms directly; Aragil's fee is billed separately.
- Platforms: Google Ads, Meta, TikTok, Pinterest, Snapchat, X, Taboola, and Outbrain for media; Webflow and Shopify for web; GA4, Google Tag Manager, server-side tagging, and Meta Conversions API for measurement.
- Policy: Aragil does not work with gambling, casino, or betting clients.

## Core pages

- [Home](https://www.aragil.com/): Positioning, client logos, testimonials, and headline metrics
- [Services](https://www.aragil.com/services): Index of all service pages listed below
- [Work](https://www.aragil.com/work): Portfolio of client projects and case studies
- [Contact / Book a strategy call](https://www.aragil.com/contact): Inquiry form, office addresses, and phone numbers
- [Blog](https://www.aragil.com/blog): Practitioner analysis on advertising, measurement, AI in marketing, and sector-specific growth playbooks

## Services: advertising and performance

- [Performance Marketing](https://www.aragil.com/services/performance-marketing): Paid media management across Meta, Google, TikTok, Pinterest, Snapchat, X, Taboola, and Outbrain — strategy, creative, bidding, and reporting tied to business outcomes
- [Conversion Rate Optimization](https://www.aragil.com/services/conversion-rate-optimization): Landing page, ad-to-page, and site UX optimization to raise the share of visitors who convert
- [Search Engine Optimization](https://www.aragil.com/services/search-engine-optimization): Technical, on-page, and content SEO for organic visibility, including readiness for AI-driven search
- [Online Presence Analysis](https://www.aragil.com/services/online-presence-analysis): Audit of website, social channels, content, keywords, traffic, and competitors — the diagnostic step before strategy
- [Reputation Management](https://www.aragil.com/services/reputation-management): Review monitoring, review generation, and response workflows to protect and build online ratings
- [Content Arbitrage](https://www.aragil.com/services/content-arbitrage): Monetizing content properties by acquiring traffic for less than the revenue each visitor generates

## Services: digital marketing

- [Content Marketing](https://www.aragil.com/services/content-marketing): Blog, long-form, and editorial programs built around search demand and buyer research
- [Social Media Marketing](https://www.aragil.com/services/social-media-marketing): Channel strategy, content creation, and community management across Instagram, Facebook, TikTok, LinkedIn, and others
- [Email Marketing](https://www.aragil.com/services/email-marketing): Campaign strategy, design, copy, list management, A/B testing, deliverability, and automated sequences
- [Influencer Marketing](https://www.aragil.com/services/influencer-marketing): Creator sourcing, campaign design, and management across social platforms
- [E-commerce Marketing](https://www.aragil.com/services/ecommerce-marketing): Shopify partner — store build and migration, e-commerce strategy, paid acquisition, and data-driven optimization
- [Local Business Marketing](https://www.aragil.com/services/local-business-marketing): Google Business Profile, local listings, reviews, and geo-targeted campaigns for businesses serving a physical area

## Services: design and creative

- [Web Design](https://www.aragil.com/services/web-design): UI/UX and full website design and build, primarily on Webflow and Shopify; responsive and SEO-ready
- [Brand Identity & Strategy](https://www.aragil.com/services/brand-identity-strategy): Naming, logo, visual identity, positioning, and brand voice
- [Motion Graphics & Animation](https://www.aragil.com/services/motion-graphics-animation): 2D animation and motion graphics for ads, explainers, and social video

## Services: cybersecurity and compliance

- [Brand Protection](https://www.aragil.com/services/brand-protection): Detection, evidence, and takedown of fake domains, cloned stores, and impersonation accounts trading on a client's name
- [Privacy & Compliance (GRC)](https://www.aragil.com/services/privacy-compliance-grc): Mapping what a business actually collects through its marketing tags and systems, where that data goes, and what to fix first
- [External Exposure Audit](https://www.aragil.com/services/external-exposure-audit): Attacker's-eye mapping of every domain, forgotten host, and exposed login, prioritized into the short list that matters
- [Application Penetration Testing](https://www.aragil.com/services/application-penetration-testing): Manual testing of web apps, stores, and customer portals for business-logic abuse, not just scanner output; retest included
- [API & Integration Security](https://www.aragil.com/services/api-integration-security): Testing of APIs, webhooks, tokens, and automations for access that was never meant to stay open
- [vCISO & Security Advisory](https://www.aragil.com/services/vciso-security-advisory): Fractional security leadership — roadmaps, policies, vendor risk, and the security questionnaires that block deals
- [Security Awareness & Phishing Simulation](https://www.aragil.com/services/security-awareness-phishing-simulation): Phishing simulations built from the client's real attack surface, with training measured by report speed rather than click rate

## Case studies

- [Hydrowind Energy](https://www.aragil.com/work/hydrowind-energy): Offshore wind and seawater desalination company; persona work, design, creative, and digital strategy that supported a raise of over $1 million
- [Inside Skincare](https://www.aragil.com/work/inside-skincare): All-natural, science-based skincare brand
- [Noorb Beauty](https://www.aragil.com/work/noorb-beauty): Nail-care product brand
- [Major's House Boutique Hotel](https://www.aragil.com/work/majors-house): Boutique hotel; branding and marketing

## Guides for allergy and healthcare clinics

- [How 3 Allergy Clinics Achieved 30%+ Growth](https://www.aragil.com/blog/allergy-clinic-growth-case-studies): HeyAllergy, LA Food Allergy Institute, and AllergyDox case studies with the tactics behind each result
- [Google Ads for Allergy Clinics](https://www.aragil.com/blog/google-ads-allergy-clinics-patient-leads): Campaign structure, landing pages, and bidding that produced 9X more patient leads at 89% lower cost
- [Local SEO for Allergy Clinics](https://www.aragil.com/blog/local-seo-allergy-clinics-rank-city): Google Business Profile, reviews, citations, and content for map-pack rankings
- [HIPAA-Compliant Websites for Allergy Clinics](https://www.aragil.com/blog/hipaa-compliant-website-allergy-clinic): Building a clinic site that is both compliant and converts
- [Reputation Management for Allergy Clinics](https://www.aragil.com/blog/reputation-management-allergy-clinics-reviews): Systematic review generation and HIPAA-safe responses
- [Email Marketing for Allergy Clinics](https://www.aragil.com/blog/email-marketing-allergy-clinics-patient-nurture): Six automated sequences from welcome series to immunotherapy adherence
- [Social Media Marketing for Allergy Clinics](https://www.aragil.com/blog/social-media-marketing-allergy-clinics): A 12-month content calendar and paid social playbook
- [Reducing No-Shows in Allergy Clinics](https://www.aragil.com/blog/reduce-no-shows-allergy-clinic-automation): Multi-channel reminders, scheduling, and adherence programs
- [AI and Automation for Allergy Clinics](https://www.aragil.com/blog/ai-automation-allergy-clinics): Twelve specific automations with an implementation roadmap

## Selected marketing analysis

- [Marketing Agency Yerevan: What to Look For](https://www.aragil.com/blog/marketing-agency-yerevan-what-to-look-for-and-what-to-avoid): How to evaluate agencies in Armenia — pricing, data literacy, and red flags
- [Performance-Based Marketing Agency: What It Actually Means](https://www.aragil.com/blog/performance-based-marketing-agency): How real performance accountability works and the questions that expose agencies that only talk about it
- [The ROAS Illusion: Why Incrementality Rules](https://www.aragil.com/blog/the-roas-illusion-why-incrementality-rules): Why incrementality, not ROAS, is the metric that survives scrutiny
- [The End of Demographic Targeting](https://www.aragil.com/blog/the-end-of-demographic-targeting): Behavioral, intent, and first-party data targeting versus demographic assumptions
- [Andromeda: The End of Audience Targeting as You Know It](https://www.aragil.com/blog/andromeda-the-end-of-audience-targeting-as-you-know-it): What Meta's Andromeda and GEM changes mean for creative and targeting
- [The Commercial Collapse of Traditional Organic Search](https://www.aragil.com/blog/the-commercial-collapse-of-traditional-organic-search): The shift from SEO to generative engine optimization and the zero-click economy
- [Why Agency-Led Content Marketing Outperforms In-House](https://www.aragil.com/blog/reasons-write-content-marketing): Systems, objectivity, and the compounding mechanics of SEO-driven content
- [CMOs Must Govern AI](https://www.aragil.com/blog/cmos-must-govern-ai-the-4-74m-shadow-tech-threat): A governance framework for shadow AI risk inside the MarTech stack
- [The Sponsored Article Is the Top of the Funnel, Not the Funnel](https://www.aragil.com/blog/the-sponsored-article-is-the-top-of-the-funnel-not-the-funnel): Why an editorial placement needs an acquisition system underneath it

## Optional

- [Search Arbitrage](https://www.aragil.com/services/search-arbitrage): Search arbitrage service page
- [Privacy Policy](https://www.aragil.com/legal-pages/privacy-policy)
- [Terms and Conditions](https://www.aragil.com/legal-pages/terms-and-conditions)
- [LinkedIn](https://www.linkedin.com/company/aragil/)
- [Instagram](https://www.instagram.com/aragilmarketing/)
- [Facebook](https://www.facebook.com/AragilMarketing)
- [X](https://x.com/AragilMarketing)